IWC flagship store in HK

Famous brand IWC Schaffhausen opened its very first flagship store in Hong Kong. Designed to give watch lovers a unique shopping experience they will never forget, the Swiss watch manufacturer takes it place on Canton Road in Kowloon.

The store carries IWC’s most popular designs and presents it in elegant and sophisticated settings with each room specifically designed according to the company’s watch families- the Portuguese, Da Vinci, Ingenieur, Aquatimer and Pilot’s watches

Classic Lifestyle Wing

The Classic Lifestyle Wing houses the traditional watch families – the Da Vinci and the Portuguese – together with a tastefully fitted Navigator's Lounge that gives visitors the feeling of being aboard a luxury yacht.

Sports Lifestyle Wing
At the opposite end of the store, the Sports Lifestyle Wing is home to timepieces designed for more rugged use – the Ingenieur, the Aquatimer and the Pilot's Watches

French soccer star Zinedine Zidane, Korean pop star Jung Ji-hoon, also known as Rain, Taiwan pop singer David Tao attend the opening of the IWC watch store in Hong Kong, China, Wednesday, Oct. 28, 2009

Zinedine Zidane is the spokeperson of the brand from 1998, and IWC Schaffhausen has unveiled the Ingenieur Automatic Edition Zinedine Zidane to clebrate the affectionately- named Zizou, who was voted World Footballer of the Year three times, and in 1999, World Sportsman of the Year.

David Tao ad Rain were successful singers in Taiwan and Korea, they are popular and match the brand identity.